The home delivery system for DVD rentals gives the company an advantage over most of other companies in the same business, giving it a competitive advantage in the market.
It has strategic distribution centers all over the country that allow the company to deliver rented DVDs to customers within the shortest time possible.
It has an attractive User Interface system and also its search recommendation system referred to as Cinematch which makes it easy for subscribers and account holder to browse through their favorite movies with ease.
The Cinematch system is very effective that the company only has 50 employees in its customer service front and only 10 out of the 50 are allowed to make calls to customers who may have a complaint on various aspects.
The system makes it easier for customers to find movies.
Other outstanding features that may be attractive to customers and have been increasing its market as the day pass by are the two distinctive features that were added to the Netflix accounts.
With the popularity of the internet, streaming media has been the core business for Netflix.
It offers streaming services to over 86 subscribers within and outside the United States.
It allows users to stream movies and TV show episodes at their convenience.
Netflix rents out DVDs through the internet and distributes them to consumers using the strategically placed distribution centers across the country.